Netcraft Scam Intelligence is a threat intelligence platform that uses AI to detect and intercept text-based scams before they impact victims. The system employs generative AI to simulate scam targets and engage with scammers in peer-to-peer conversations at scale, conducting victim emulation to uncover fraudulent activity. The platform proactively identifies scam-associated accounts and infrastructure by engaging directly with scammers through encrypted channels and peer-to-peer messaging platforms. During these interactions, the system collects evidence including banking details, cryptocurrency wallet addresses, payment app information, URLs, email addresses, phone numbers, and malicious infrastructure details. The intelligence gathered is provided through a real-time API and threat feeds that enable organizations to block payments to scam-associated accounts, both internally and externally. The platform targets various scam types including Authorized Push Payment (APP) fraud, investment scams, romance scams, cryptocurrency scams, pig butchering schemes, and advanced fee fraud. The system maintains over 70 curated victim personas and has identified mules from different countries. The evidence collection process captures information that can be reported to financial institutions for blocking and disrupting fraudulent activity. The platform provides actionable financial threat intelligence with minimal false positives in fraud detection by confirming active use of criminal accounts and infrastructure through direct scammer engagement.