Willow

Willow (formerly Webrix) is a cybersecurity and governance platform focused on AI agent identity and access management. The company addresses a security gap created by the proliferation of autonomous, non-human AI agents operating within enterprise environments — accessing tools such as Jira, GitHub, databases, and Slack on behalf of employees without a dedicated identity or governance layer. The core product is "Willow Basecamp," a centralized governance layer that assigns identity to AI agents, controls their access to enterprise tools, and ensures every agent action traces back to a real human user. The platform is positioned as the identity infrastructure for AI agents, analogous to how Active Directory served on-premises environments and Okta served SaaS environments. Key capabilities of the platform include: - Issuing and managing identities for AI agents - Providing governed access to enterprise tools and integrations - Enabling employees to deploy AI agents without requiring IT involvement - Maintaining audit trails that link agent actions to human principals - Balancing operational enablement with security controls The target market is enterprises that are deploying or planning to deploy AI agents across their internal tools and workflows. Willow aims to allow organizations to scale AI agent usage without creating ungoverned access risks. The company was founded by Eyal Ben Ezra (CEO), Shalev Shalit (CTO, formerly of Wix), and Idan Chetrit (VP Platform, formerly of NSO and Kodem). It is backed by Hetz Ventures.