Traceable AI was founded by serial entrepreneurs Jyoti Bansal and Sanjay Nagaraj, who previously worked at AppDynamics. The company focuses on protecting applications and APIs from attacks by providing comprehensive security for cloud-native architectures. In February 2025, Traceable merged with Harness, an AI-native software delivery platform, to create an integrated DevSecOps platform that embeds security across the software development lifecycle from design to runtime. The company's platform provides visibility and protection for APIs, services, and data that power modern applications. It addresses risks across application and API ecosystems by offering continuous monitoring and security capabilities. The platform helps organizations discover their API attack surface, detect threats, and respond to security incidents. It enables security teams to understand traffic patterns, identify root causes of issues, and remediate problems efficiently. Traceable's solution is designed for organizations using cloud-native architectures where APIs serve as foundational elements for communication between software components. The platform provides searching capabilities through its user interface to analyze traffic and attribute it to specific user accounts. The company maintains SOC 2 Type 1 and Type 2 compliance certifications, with independent auditors verifying its internal security controls and operational processes. The company is backed by cybersecurity investors including IVP, Unusual Ventures, Citi Ventures, Sorenson Capital, and Geodesic Capital. Customers include organizations like Informatica, Jobvite, and Bullish.