Alice (formerly ActiveFence) provides trust and safety technology for online platforms, social networks, and generative AI applications. The company protects over 3 billion users across the internet from harmful content and malicious behavior including child abuse, disinformation, hate speech, terrorism, fraud, and other online threats. The company operates a Trust and Safety Operating System that combines threat intelligence research, AI-driven content detection models, and moderation capabilities. Alice works with major technology companies, global social platforms, and 7 of the 10 foundational AI models to secure communicative technologies. The platform operates across over 100 languages and provides real-time detection and mitigation of online risks. Alice's technology is built on adversarial intelligence data and uses contextual AI for content moderation. The company has acquired Rewire (2023) to enhance text-based harmful content detection capabilities and Spectrum Labs (2023) to expand its contextual AI content moderation offerings. These acquisitions strengthened the company's ability to detect harmful text including insults, hate speech, profanity, violence, sexually explicit language, and suicide/self-harm content. The company was founded in 2018 and serves trust and safety teams at online platforms, helping them manage content moderation, detect policy violations, and protect users from evolving threats across text, image, and other content types.