CloudMask Dynamic Data Masking (DDM) is a data protection solution that masks sensitive data in real time as it is created on end devices, replacing original data with random characters while preserving the data's structural validity for application use. The solution limits sensitive data exposure by controlling how much sensitive data is revealed to non-authorized users, without requiring significant changes to existing software or operational processes. Masked data retains the format and validation properties of the original data (e.g., a masked social insurance number still conforms to look-up validation rules), allowing applications and databases to continue functioning normally. CloudMask DDM is designed to help organizations comply with data privacy regulations, including: - PCI-DSS (Payment Card Industry Data Security Standard) - HIPAA/HITECH (Health Insurance Portability and Accountability Act) - GDPR (General Data Protection Regulation) The solution is applicable across SaaS environments, in-house business analysis, development, and test applications. Unauthorized users who access systems through a breach are only able to view masked data, preserving data privacy even in breach scenarios. CloudMask DDM targets organizations across legal, financial, healthcare, and education sectors, with deployment options for business users, enterprises, and developers.